The Smylie Show
Services:
Branding
- Discovery
- Stylescapes
Design
- Logo Design
- Visual Identity
Agency:
Agency : Standard worked with professional golfer and journalist Smylie Kaufman to design the branding for his podcast, The Smylie Show on SiriusXM.
After a thorough discovery process, the brand style and logo was designed to authentically align with Smylie’s vision, while also meeting SiriusXM’s creative requirements.
It would be criminal to pass up the the opportunity to design around the name “Smylie”. So, that’s where our effort started and ended… a giant smile happily anchored in a golf ball and clubs.
